The programme is divided into two phases: 

Phase 1 – Concept development and pitching competition

This concept development phase is one month long and will take place in August 2022. The best applications will be selected to further develop their concept and to take place in a pitching competition in front of a panel from the relevant challenge owner, Niantic, and Digital Catapult in the w/c 29th August 2022. 

Those selected to take part in the pitching competition will be awarded £2000+VAT to support the development of a concept and pitch.

Phase 2 – Demonstrator development

After the pitching competition, the three concepts that best respond to the industry challenges will be awarded up to £100,000 to develop the challenge demonstrator.

This phase will start in the w/c 3rd October 2022 – to finish on February 2023.